Katie Pang
Senior UX/Product Designer & Design Mentor
I am a UX/Product Designer who loves data-driven design thinking and building the “legos” of our foundation (design systems).
Experience
Senior Product/Content Designer
Sutherland Labs | August 2023 - Present
Leading and mentoring a team of 4 designers from UX/UI to content design. Driving initiatives on new processes internally and with clients. Partnering with my lead engineer to define the prime components for our first design system. Web system increased team efficiency by 20%. Developing UX strategies with road mapping initiatives to proactively improve our client’s chatbots
Product/Content Designer
Sutherland Labs | June 2019 - August 2023
Consistently beating the desired goal of 10% reduction in call volume by intricate user-centric chatbot designs through machine learning and NLP; reached 15%-30% reduction per month. Delivered end-to-end designs from concept to launch, ensuring high-quality user experience in both web and mobile web. Provided high-fidelity prototypes for clients and engineers. Implemented UX strategies with our clients for further improvements.
Product Designer
Workramp | July 2022 - August 2023
Led UX strategy for conducting user research on new growth projects as the company evolved. Led a project that saved 71.8% (close to $1 million) of at-risk accounts from churning. Drove design direction on component redesigns in the design system to improve inefficiency across user experience, reducing reported issues by 25%. Introduced new components to the system library. Led major research efforts through cross-functional efforts; analyzing user data and conducting user research interviews/usability tests. Drove design direction through roadmap planning with product and engineering managers.
Product Designer
Nerdwallet | June 2021 - July 2022
Core designer in the highest revenue vertical; increased net conversion by 5% and revenue by 4%. Partnered closely with SEO, legal, and business analytics to gather more insights for design decisions. A lead contributor to the design system by building new processes and components for web and mobile web. Increased design team productivity by an average of 20% throughout the week through shared components. Through developed guidelines and consistency; caught up to 10% more ‘mistakes’ through site audit and team syncs.
Product Designer
Partnered closely with the VP of Product on UX roadmap; aligning with the business strategy and goals. Led growth projects that increased user engagement (+20%) and registration (+12%) in the following quarters. Developed new handoff processes with engineers. Led bi-weekly design workshops.
Product Designer/Assistant
Highfive | August 2020 - May 2021
Collaborated with the customer support team to directly engage with users. Launched online surveys to evaluate new ideas and conduct usability tests. Led a high-priority feature with the CTO that increased the platform’s capability from 50 in-call members to roughly 1000 which we called “Stream Mode”.
Mentorship
Design Mentor
ADPList | September 2021 - Present
Specialize in students who are entry-level designers and those who are transitioning from a non-creative background. Mentor topics include transition, portfolio review, interview tips, setting up an online presence, how to stand out as an entry level designer and more.
Design Mentor
DesignLab UX Academy | October 2023 - Present
Currently mentoring 5 recently design graduates from DesignLab. We work all aspect of design and career from case study review, resume/LinkedIn, interview tips, and more.
Education
Fullstack UX/UI Design
DesignLab UX Academy | December 2018
Computer Programming
Berkeley Extension | February 2017
UC, Santa Cruz | February 2017
Double BA Major
BA: International Business and Psychology; Minor: Technology Information Systems